We don't just advise.
We build.
The Studio is the place where we run real businesses, build real community, and write honestly about what it costs to start over.
I RISE LA
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VENTURE STUDIO
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INVISIBLE REBUILD
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I RISE LA 〰️ VENTURE STUDIO 〰️ INVISIBLE REBUILD 〰️
WhY OUR STUDIO EXISTSEvery recommendation we make is tested against businesses we have real money in, real people in, and real skin in the outcome
Three arms.
One point
of view
The Studio is not separate from the advisory work. It is the foundation it stands on. The ventures keep our recommendations grounded. I Rise La keeps us connected to the community we serve. The Invisible Rebuild keeps us honest about what building really costs founders.
Silverwood Rose Studio
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Silverwood Rose Studio 〰️
Most advisory businesses are built on pattern recognition, lessons absorbed from other people's decisions, repackaged as frameworks.
Silverwood Rose Studio exists because we believe that is not enough.
The Studio keeps us current. We operate ventures in the same market conditions our clients face. We host the community our clients belong to. And we document, publicly, honestly, what a decade of building actually looks like from the inside, including the parts that didn't work.
When we sit across from a founder in a difficult moment, we are not drawing on theory. We are drawing on this exact experience.
In the room.
Together.
I RISE LA
In-person events for hospitality & F&B founders
Irisela is our events community, curated in-person gatherings for founders building in hospitality and food and beverage. Not panels. Not pitch nights. Rooms designed for real conversation between people who are in it.
In market.
In practice.
THE VENTURE STUDIO
Where we test what we teach
The Venture Studio is our internal operating arm. We build, run, and stress-test our own hospitality and consumer brands, not as side projects, but as the deliberate mechanism that keeps our advisory thinking sharp and honest.
The honest
account.
THE INVISIBLE REBUILD
An experience led Substack
The Invisible Rebuild is a Substack series written by Rachel Hugh - founder of Silverwood Rose and, before that, founder of The Vurger Co, the plant-based food brand she built over ten years from a market stall to four sites and nationwide retail.