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Client Case Study: The Vurger Co
Client Case Study: The Vurger Co
Overview
We built The Vurger Co from a simple concept into one of the UK's leading plant-based food brands over 8 years, setting new standards in restaurant innovation, consumer goods, and sustainable brand leadership.
🏆 Top 3 Fastest-Growing Plant-Based Brand in UK
💰 $6M+ Raised (Mark Cuban & others)
🌍 Sold in 1,500+ Retail Doors (Year 1)
📚 #1 Amazon Bestselling Vegan Cookbook
📈 105K+ Social Media Followers
🏅 FoodTech 500 (#18 Globally)
Highlights
✺ Retail Growth
15+ consumer products launched across the UK, US, and UAE and 1,500+ retail doors secured within the first year. Built and secured distribution partnerships with Whole Foods Market, Planet Organic, Ocado, Selfridges, Co-op, Spinneys UAE and others.
✺ Restaurant Concept
Established 4 restaurant locations. Developed a disruptive, proprietary plant-based menu, including original innovations like vegan honey, house-made "chicken," and signature sauces. Developed all restaurant builds, redevelopments, and operational systems from scratch.
✺ Investment
$6M+ investment raised in total. Secured investment from highly influential investors including Mark Cuban. Built and nurtured relationships with over 1,000 investors, developing a global network of aligned capital partners.
✺ Marketing Impact
105,000+ social media followers grown organically.Directed all digital content, influencer marketing, and campaign strategy across the UK, US, and UAE. Featured consistently in top media outlets and consumer awards
✺ Recipe Book publication
#1 Amazon best-selling vegan recipe book. Negotiated and secured a global book deal with HarperCollins, leading to the publication of the brand’s first recipe book.
✺ Press, Awards & Impact
Recognised as one of the top 3 fastest growing plant based restaurants in the UK.
Featured in major publications inc. BBC, Guardian, The Telegraph,GQ magazine online, Condé Nast Traveler, Vogue, Elle magazine, Refinery 29 and more.
Startups 100 (3 years consecutively)
Marie Claire Sustainable Restaurant of the Year
FoodTech 500 (#18 globally)
TripAdvisor Travellers' Choice Award (Top 10% of restaurants globally)
Best Start Up Magazine: London's Top 11 Most Impressive Founders in Food & Snacks
✺ Results driven team
The Vurger Co became a globally recognised, category-leading brand with operational footprints across three continents. Every stage of growth, innovation, and execution was led in-house by our in house team, demonstrating our expertise in building scalable, sustainable consumer brands from the ground up.
Ready to Build?
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Ready to Build? ✺
WHY US
When innovation, execution, and strategic growth align — you get global brands like The Vurger Co.
Recognised as one of the UK’s Top 3 fastest-growing plant-based restaurant brands — powered entirely by our strategy and execution.
Built from scratch: 4 restaurants, 15+ retail products, 1,500+ retail doors, and a #1 Amazon bestseller —
$6M+ raised, 105K+ social followers, sold in Whole Foods — a full growth story.
Top 10% of restaurants visited worldwide, #18 FoodTech 500 — results that speak louder than words.
From startup concept to global category leader — The Vurger Co scaled internationally under our full leadership.